Paid Social Media Campaigns

Get the first leads from Facebook, Instagram, Twitter, Tiktok, and Linkedin in the first month even if customers don't know that they need your product. And our performance marketers will set up and launch campaigns, generate hypotheses for future campaigns and take care of optimal budget spending without your reminders.
FEATURES
What problems does the Paid Social solve and what limitations does it have
  • Reaching a new audience
    Introduce the product to potential customers and create demand for it
  • Lead generation objectives
    Acquire leads to the sales funnel with a competitive offer
  • Set and forget - it doesn't work
    Paid Social requires constant attention, monitoring, and working with hypotheses. It is necessary to constantly update offers and creatives, restart advertising campaigns for search new audiences
  • Restrictons
    The Ad account being banned is a very common problem among Social Advertising Platforms users. Each time when an advertisement is placed by the advertiser, it is reviewed against Ads Policies and Standards. Understanding these relevant rules is necessary in order not to get rejected.
WE WORK WITH SOCIAL MEDIA ADVERTISING PLATFORMS
FACEBOOK, INSTAGRAM, LINKEDIN, TWITTER, TIKTOK, PINTEREST
Facebook
LinkedIn
Pinterest
Instagram
Twitter
TikTok
CHECKLIST
What to consider when starting Social Advertising Campaign
  • Hypothesis backlog
    Prepare a hypothesis backlog in advance: to whom and what you plan to show to attract attention, what tone of voice you will choose, and what arguments use to convince. Apply the 'test and learn' approach to all parameters, and prepare the most diverse offers, texts, and ad assets.
  • Log test results
    A common mistake of marketers is not to log their actions. Restarted an old advertising campaign and it suddenly started bringing cheap leads. Great, but how did it happen that it changed? Keep a log, make screenshots and record the conclusions for each test.
  • Don't push the neural network
    The new wave of Social Ads Solutions is driven by sophisticated deep learning algorithms and artificial intelligence, so these tools take on most of the routine work which had cost much time to performance marketers. Just give up control and let AI do its job.
Conducting Social Media Campaigns
from $390


THAT'S HOW WE WORK
Briefing

We'll ask all the necessary questions and record the answers during the zoom call

Commercial Purpose
We prepare a media plan with a budget based on estimated click costs and an approximate forecast of transitions and leads
Analysis

We look at past initiatives and competitor's messages to develop best ad tactic to achieve your goals

Project Planning

We create and set up your advertising account, create assets, set up goal tracking

Launching & Monitoring

After the campaign takes flight, we daily track performance and share with you the key takeaways and optimizations. If a campaign is underperforming, we move the budget to where things are working and take away from where they aren’t

KEY METRICS
Advertising metrics that we track
  • Reach
    Count of the number of people who viewed your ads at least once
  • Clicks
    Numbers of clicks from each ad campaign and ad group
  • Leads
    Numbers of lead from each ad campaign and ad group
  • CTR
    Click-through rate - the number of clicks that your ad receives divided by the number of times your ad is shown
  • CPC
    Cost per click determines how much an advertiser pays per user click
  • CPL
    Cost per lead determines how much an advertiser pays per received lead
Book my consultation
let's discuss your objectives and answer the main questions