Paid Search Campaigns

Paid Search ad in Google, Bing, and Yahoo search platforms is a way to quickly get hot leads and increase awareness by using a variety of touchpoints. Our performance marketers understand exactly what the platform can do and choose the right formats and types of advertising for your business
FEATURES
What problems does the Paid Search solve and what limitations does it have
  • Get hot leads quickly
    People come to the search engine to find the answer to a clearly formulated request, and often this is a request about where to buy and how much your product or service costs
  • Increase traffic to the website
    Paid Search is one of the effective ways that will allow you to get relevant high-quality traffic almost instantly
  • Drive offline sales
    Highlight store locations in Paid Search helps increase the number of visitors in offline stores
  • Can be expensive
    Even a well-planned campaign can be costly due to high competition. And the cost-per-clicks generally rise up over time.
THAT'S HOW WE WORK
Briefing

We'll ask all the necessary questions and record the answers during the zoom call

Commercial Purpose
We prepare a media plan with a budget based on estimated click costs and an approximate forecast of transitions and leads
Analysis

We look at past initiatives and competitor's messages to develop best ad tactic to achieve your goals

Project Planning

We create and set up your advertising account, select and structure key words, create ads, set up goal tracking

Launching & Monitoring

After the campaign takes flight, we daily track performance and share with you the key takeaways and optimizations. If a campaign is underperforming, we move the budget to where things are working and take away from where they aren’t

Conducting Paid Search Campaigns
in Google, Bing, Yahoo
from $390


KEY METRICS
Advertising metrics that we track
Reach
Count of the number of people who viewed your ads at least once
Clicks
Numbers of clicks from each ad campaign and ad group
Leads
Numbers of lead from each ad campaign and ad group
CTR
Click-through rate - the number of clicks that your ad receives divided by the number of times your ad is shown
CPC
Cost per click determines how much an advertiser pays per user click
CPL
Cost per lead determines how much an advertiser pays per received lead
Book my consultation
let's discuss your objectives and answer the main questions